UNITED WORLD ACADEMY · An Innovative K-12 School

BUSINESS FEST 2026-27

MATRIX BUSINESS FEST 2026-27

MIND YOUR BUSINESS

EST. MTX - 26/27

AN INTER-SCHOOL BUSINESS & MARKETING CHALLENGE

Hosted by United World Academy | Grades 9–12

MATRIX — Mind Your Business. Business Fest 2026-27

NOVEMBER 20, 2026

--Days
--Hours
--Minutes
--Seconds

Free registration · Closes November 8, 2026

EVENT DATE

November 20, 2026

REGISTRATION CLOSES

November 8, 2026

ENTRIES DUE

November 13, 2026

GRADES

9 - 12

§ 01About

ABOUT
MATRIX

IDEASSTRATEGYIMPACT

MATRIX – Business Fest 2026–27, hosted by United World Academy, is an inter-school business and marketing challenge that gives students the opportunity to apply classroom learning to real-world business situations. The event features two competitions: Pitch Please! (Young Entrepreneurs Business Plan Challenge) and Ad-renaline Rush (Marketing Challenge).

§ 02Prizes

CASH PRIZESIN BOTH EVENTS

2nd place

₹0

1st place

₹0

CERTIFICATES FOR ALL PARTICIPANTS

A student may participate only in either one of the events.
§ 03EVENT 01

PITCH PLEASE!

YOUNG ENTREPRENEURS BUSINESS PLAN CHALLENGE 2026

Got a million-dollar idea? Pitch, please.

01

ROUND 1

THE FIRST SPARK

Business Idea Submission. Submit a two-page concept note covering:

Business ideaProblem identifiedTarget marketUnique Value Proposition (UVP)Revenue model

To be submitted by November 13, 2026.

No fee is payable at this stage.

02

ROUND 2

BUILD THE VISION

Final Pitch. Teams are shortlisted based on their concept notes. Shortlisted teams are informed directly by the organisers and confirm their place in the final by paying the registration fee.

Shortlisted teams develop a business plan covering:

Market analysisMarketing strategyOperationsFinancial projectionsSustainabilityRisk assessment

FINAL PITCH

15 minutes per team

JUDGES

Two renowned corporate personalities

MATRIX MENTORING PROGRAM

Teams shortlisted in Pitch Please! (Business Plan) will be assigned a mentor who will guide, support and advise them. The details will be shared separately with the shortlisted teams.

§ 04EVENT 02

AD-RENALINE RUSH

MAKE EVERY SECOND SELL.

Ideas. Words. Action. Turn a blank canvas into a message, and a message into a movement.

01

ROUND 1

THE AWARENESS SPARK

Social Issue Digital Advertisement. Submit one original digital advertising poster based on the assigned social issue/theme (assigned on registration), designed to raise awareness and encourage positive action. No fee is payable at this stage.

Submissions are assessed on:

Creativity & originalityTarget-audience understandingMessage clarityPersuasive communicationVisual appeal
02

ROUND 2

THE LIVE CANVAS

Teams are shortlisted based on their posters. Shortlisted teams are informed directly by the organisers and confirm their place in the final by paying the registration fee of ₹1,200 per team.

Shortlisted teams receive an unseen product, service or advertising challenge on event day and have 30 minutes to prepare.

Teams may use formats such as:

Skits / role playStorytellingJingles / slogansDialogueProduct demonstrationsHumour

LIVE ADVERTISEMENT

10 minutes per team

JUDGES

A university professor specialising in marketing and branding, and a corporate marketing professional

CASH PRIZES · BOTH EVENTS

1st ₹7,5002nd ₹5,000

§ 05Eligibility & Rewards

ELIGIBILITY & TEAM COMPOSITION

  • Participants: Students in Grades 9–12 (including AS Level, A Level, IBDP, CBSE and ICSE).

  • Pitch Please!: 4 students per team.

  • Ad-renaline Rush: 4 students per team.

  • Each participating school must ensure that teams are accompanied by one teacher mentor.

  • A student may participate only in either one of the events.

REWARDS & RECOGNITIONS

  • All registered students will receive a certificate of participation.

  • Shortlisted students for either of the events will receive a certificate of recognition.

  • Students securing first and second positions in each category will receive cash prizes: 1st place ₹7,500; 2nd place ₹5,000.

  • Lunch and tea will be provided to participants and accompanying teachers.

  • Accompanying teachers will receive a letter of appreciation.

§ 06Registrations

REGISTRATIONS

  • Registrations for the students is free. All registered students will receive a certificate of participation.

  • Last date for registrations is November 8, 2026.

  • Shortlisted students in each category will be required to pay ₹1,200 per team. Shortlisted students will receive a certificate of recognition.

  1. 01

    REGISTER

    Fill out the form by November 8, 2026. Free.

  2. 02

    SUBMIT ENTRY

    Concept note or digital poster by November 13, 2026.

  3. 03

    SHORTLISTED

    Pay ₹1,200 per team to join the final.

  4. 04

    NOVEMBER 20

    Compete at United World Academy.

§ 07Schedule

SCHEDULE · NOVEMBER 20, 2026

  1. 8:00 amRegistration @ UWA
  2. 8:30 amInauguration
  3. 9:15 amEvents commence
  4. 11:00 amHigh Tea
  5. 1:30 pmLunch
  6. 3:00 pmClosing Ceremony
Ms. Shanu Koul

GUEST OF HONOUR

Ms. Shanu Koul

Biz Ops Planning and Strategy Lead, Hewlett Packard Enterprise

§ 08Rules

GENERAL RULES & PARTICIPATION CONDITIONS

IDEASSTRATEGYIMPACT

  1. 01

    All submissions must be original and reflect the participating students' own work. Academic integrity is essential; plagiarism or misrepresentation of work is not acceptable. Use of AI during the event is prohibited.

  2. 02

    Shortlisted teams will be informed directly by the organisers.

  3. 03

    Dress code: formals / semi-formals.

  4. 04

    No fee is payable at the registration stage. A registration fee of ₹1,200 per team applies only to shortlisted teams; payment confirms participation in the final round.

§ 09Contact

CONTACT & REGISTRATION

MATRIX — Mind Your Business. Est. MTX - 26/27

Every great venture begins as a spark.Turn yours into a business built to matter.

IDEASSTRATEGYIMPACT

The organizers reserve the right to improvise or alter the procedure of the event.

United World Academy

MATRIX | IDEAS STRATEGY IMPACT

© 2026 United World Academy, a unit of CSR Educational Trust. | Managed by DigiGro

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